The social media giant may have given up on Twitter after a year and a half, but the company has made a huge mistake.
The social network has already built the world’s largest database of tweets, but it has yet to give users access to its other important assets, such as photos, videos and audio.
The new features are a major loss for the company, which has spent years building up its massive archive of content and built its brand around the service.
“I think that Facebook has the right product, but there are a lot of things that we can do better,” said Marc Andreessen, founder of Andreessen Horowitz and a Twitter board member.
“One of them is to make the user experience easier.”
Andreessen said that the company’s user experience is more intuitive than that of Instagram or Snapchat, which were built around a “flat screen” view of content, and said that it would be better to give its users a more interactive experience with a better experience in a more visual way.
“It’s very easy to find the stuff you want to share and it’s very hard to find things you don’t want to, so that’s what we’re trying to do,” Andreessen told a tech conference last week.
“That’s where the next big thing will come.”